mystical biz

Talking Shop: Logos and Design with Ryan Edward

by Theresa Reed on September 28, 2017

It’s not enough to be talented in the sacred arts: you have to stand out. A sleekly designed website, a gorgeous (and recognizable) logo, perfectly branded marketing materials – this is the stuff every metaphysical business owner needs to succeed in today’s competitive market. If you’re graphically challenged, it may be hard to create something […]

Online classes are all the rage. Why? They are convenient for both teacher and student. Plus, they allow people from all over the world to attend, which makes them potentially more profitable than an in-person workshop. But for mystical entrepreneurs who are new to the online class world, they can seem a bit intimidating. The […]

Soul Proprietor – Applying the rules

by Theresa Reed on August 14, 2017

Recently someone purchased a phone session. They wanted to get in “immediately.” I sent off an email with my availability and got a response back saying that they couldn’t wait that long. He wanted an email reading instead. Unfortunately for him, I’m not doing any in August. My availability was clearly posted on my purchase […]

Soul Proprietor – Mistakes will be made

by Theresa Reed on August 7, 2017

Last week, I sent out my newsletter – only to realize a bit later that there was a formatting problem…which mangled the first sentence. Perhaps I could have caught it if I quadruple-checked the darn thing. Or maybe not. Sometimes even a thorough inspection still won’t catch everything. I hate making dumb mistakes like that. […]

Soul Proprietor – Proper time off

by Theresa Reed on July 24, 2017

Those four day workweeks are a fallacy for most entrepreneurs. For many of us, it’s easy to get sucked into a seven day workweek. Taking time off during the week may seem like a luxury when you’re trying to juggle it all. You may feel that you need every spare minute for your business. You […]

Soul Proprietor – My traveling teaching kit

by Theresa Reed on July 10, 2017

I am currently on the road and getting ready to teach another workshop in a few days. It’s a lot of work but also fun! Teaching tarot is something I never get sick of doing! When I’m in traveling teacher mode, there are a few things I pack with me that keep me organized, healthy, […]

In Danielle LaPorte’s groundbreaking book, The Desire Map, she uses this question as a prompt for planning: How do you want to feel? While the question may be simple, the results are remarkable: once you are clear on how you want to feel, you can put your energy into crafting a life plan or to-do […]

  What do you think a successful business looks like? When you think successful do you picture seven figure incomes, million dollar homes and luxurious vacations sitting on a beach with a Mai Tai cocktail in hand? For some, that’s their reality. It’s probably pretty glam. Or at least it may seem that way. When […]

I was at an event a few years back when I observed a woman “working the room.” She was approaching strangers with a trained smile and hungry look in her eyes. There was little time for small talk. Once the introductions were made, she launched into her sales pitch. The faces on the other people […]

Soul Proprietor – Peer Review

by Theresa Reed on April 3, 2017

Years ago, early in my career, a woman who owned a metaphysical shop took a dislike to me. It didn’t matter that I helped her get the shop up and running or that I had been a popular draw to her shop. She turned on me for reasons that I still don’t understand to this […]