Soul Proprietor – Why can’t we be business friends?

by Theresa Reed on November 24, 2014

soul proprietor

When you want to connect with a peer or someone you’d like to partner up with, how do you approach them?

Do you cold-call them?

Picture this: “Ring ring. Hello, RuPaul? Hey, you don’t know me but I’d love to be a judge on Drag Race. Let’s make that happen, pronto.”

Would you do that?

Probably not.

But would you do this:

“Hey _________.  Nice blog.  Could you:

  1. promote my Kickstarter campaign
  2. interview me on your popular blog
  3. invite me to speak at your event
  4. make me an affiliate (even though I don’t own your product)
  5. be an affiliate for my program (even though you don’t own my product)
  6. link to my site
  7. let me use your work on my site (I want your audience in my world).
  8. etc etc etc.

Sincerely, Person You Don’t Know From Adam”

This happens all the time. I’ve had it happen and I’ve talked with others that have too.

Some people mean well and perhaps they’ve been schooled to “reach out” like that.

But that vibe smacks of someone who is only concerned with what’s in it for them.

Here’s a better tactic: make genuine connections FIRST before you put in a big ask.  And even better: only do that if you are sincerely interested in their work, not just raiding their client list.  This is a healthy and heart-centered way to partner up with people.

Don’t act like a business vampire.  Be a true friend first. Get to know people and they may just want to get to know your business and work with you (not for you).

Blessings!

Theresa

© Theresa Reed | The Tarot Lady 2014

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The Hit List – Comebacks

by Theresa Reed on November 22, 2014

comebacks

No one was cheering louder than me when Jackie Earle Haley got back on the silver screen in “Little Children.”  JEH was one of my major childhood crushes so seeing him back on film was all sorts of girly nostalgia for me. (For the record: I was pissed when he didn’t win the Oscar.)

I think everyone loves a good comeback story. (Think: John Travolta in “Pulp Fiction” – hell yeah!)

I’m all about the contenders and the comebackers (is that word?).  I get sentimental and curdmudgeon-y for certain products that I once loved and used all the time.  Why do they discontinue perfectly good things? Popularity, schmopularity I say!

I’d like these comebacks, stat:

Marathon Candy Bars – these chocolate covered caramel eight inch long cavity creators were twisty and so yummy!  Sorry, Curly Whirly, but you just can’t compete.

Maybelline Kissing Potion Lip Gloss – these sticky, goopy roll on glosses came in a little glass bottle and had all sorts of fun flavors. I loved the strawberry.  They did bring them back but in nasty plastic containers which seemed to make the whole thing really gross.  Or maybe they were always yucky and I just have some sort of short circuit when I remember these with fondness.

Blue Jeans perfume – this was made by a company called Shulton and my sister had a bottle. I borrowed it all the time because I smelled so damn good.  I’d give my eye teeth to see that come back. (I have a sick feeling that it’s probably  not as good as I remember.  See Maybelline Kissing Potion Lip Gloss above.)

Gee Your Hair Smells Terrific shampoo – I thought if I used this stuff, the boys would flock to me.  They didn’t. But my hair sure did smell good.

Low waisted jeans – the new high waisted jeans only work if you are super tall and thin.  I’m neither.

Tickle deodorant – when manufacturers cared enough to create a cute deodorant bottle. Why are the ones of today so boring and ugly?

Pillsbury Sweet Moments Cheesecake Brownie Bites – there was ZERO reason to discontinue this, doughboy.  Well, except the ten pounds I gained enjoying those by the bag full!  (Can ten pounds be discontinued?  Mine seem to never want to.)

Dudes with super long hair – I know that short hair, buzz cuts and whatever Justin Beiber is currently sporting is the rage, but oh, I always melt for a man with a hair down to there.

Speaking of which, I want my rock stars to LOOK like rock stars.  So many of them look like the local baristas.  Why the hell do I want to spend my dough to see some guy who doesn’t even care enough to put on something other than a baseball cap and a lame t-shirt?  I want my rock stars to be outrageous, scary, fearless, and sexy.  I’m talking vintage David Bowie, Marilyn Manson, Dave Vanian from the Damned, Sid Vicious, Jimi Hendrix.  Yeah. THAT’S what I’m talking about, Willis! When did rock stars stop giving a shit?  Seriously.

What about you?  What would you like to see make a comeback?  Hit me up on Twitter at @thetarotlady and let’s kvetch together about the stuff that needs to get back in style, stat.

garden

Bird feeding never goes out of style!

Other stuff:

I’m delighted to be featured on Jacquelyn Tierney’s blog for her 20 Questions feature!  PS Jacquelyn is the bomb-dot-com!

Loving this from Susan Hyatt: “But my Spirit Guide told me to wait!” 13 of the most ridiculous woo-woo excuses that life coaches and personal development professionals LOVE to make. <-I got a little shout out at the end!  Yippee!  PS Susan rocks!

I love the Jimmy Kimmel’s Celebrities Read Mean Tweets segment. OMG!  People really say this stuff?

Portraits of the many faces of American debt.  It’s very easy to get there, folks.

Elizabeth Warren lashes out at the Obama administrations latest Wall Street pick for Treasury.  Seriously, what is he thinking?

Debbie Harry will always be my favorite icon.  LOVING these vintage photos of her.

2014’s Beaujolais Nouveau just dropped yesterday.  Of course, I grabbed a bottle.

What do you do when Oprah’s team calls you to work an event (which charges upward to $999.00 per ticket) and wants you to work for free?  Say no.  That’s what Revolva, a Vaudeville hula hoop perform did.  BRAVO!  (PS any time I’ve ever worked an event for “exposure,” nothing came out of it. It’s time for artists and mystics to say no to no pay to play.)

Bono has been having a bad week.  No worries – Jimmy Fallon can fill in for him.

New at Cosmo: a piece abortion clinic protestors.  Wish these people would get a frigging job instead of bugging women like this. (Note: there sure are a lot of old white people in these pics.  People who will NEVER need an abortion.)

How to bake the ideal chocolate chip cookie? There is a science to it .

In other science-y news, the key to lasting relationships is kindness and generosity! Who’d a thunk?  (Me.)

A Today presenter wears the same suit for a year and no one notices.  An interesting study in sexism.

How to prevent dying alone with no one to claim your body.  It can and DOES happen.

On my wish list: Make Your Mark: The Creative’s Guide to Building a Business with Impact (The 99U Book Series).  Their other books are fabulous so no doubt this one will be too

 

What I’m Grateful For:

Vintage pastry cutters

A great butcher

My kitchen is almost useable again

Peppermint gum

A working furnace

Soundtrack for 11/22/14: “Lightening Strikes” by Klaus Nomi – you were gone way too soon, Klaus.

© Theresa Reed | The Tarot Lady 2014

images from stock photography and my personal collection

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